Listing Studio Audit
Sample report · 7-dimension audit (5 dimensions shown here) · Alexa for Shopping & COSMO ready
ASIN B0••••••••• · Marketplace: Amazon US
Stainless Steel Garlic Press with Soft-Grip Handle, Easy Squeeze & Clean, Mincer for Garlic & Ginger
67
/ 100
Needs Work - major gaps for Alexa for Shopping & COSMO
4 critical
7 warnings
12 passed
Top Priority Actions
Critical
Title is 100 characters - over Amazon's 75-character limit
Since Jul 27, 2026 titles are capped at 75 characters including spaces. Amazon is gradually replacing over-limit titles with its own shortened version, and Item Highlights is shown only when the title fits. See the 69-character rewrite in the Rewrites tab.
Critical
Add structured "use case" attributes for Alexa for Shopping
Alexa for Shopping can't answer "is this dishwasher safe?" without explicit attribute. 70% of category leaders include this.
Critical
Backend keywords contain 4 duplicates from title (44 wasted bytes)
"garlic press", "stainless steel", "handle", "squeeze" all appear in both. Free up bytes for new long-tail terms.
Critical
Main image violates Amazon's 85% frame rule
Product fills only ~62% of frame. Risk of suppression flag during 2026 image enforcement sweep.
Important
Bullet 3 missing dimension specifics for COSMO mapping
"Easy to clean" without measurements doesn't help COSMO link product to size-related queries.
Important
A+ Content has 0 alt-texts populated
Visual Label Tagging is a new ranking factor. Empty alt-text = no signal to Amazon's image classifier.
Alexa for Shopping Score
62
Q&A Coverage
3/8
Attributes
11/20
Conv. Tone
Good
✕
Missing "dishwasher safe" attribute
Critical
Alexa for Shopping receives 41,000+ monthly queries containing "dishwasher safe" in kitchen-tools category. Your listing has no structured field answering this. Add to bullets and product attributes section.
Current
Easy to clean - just rinse and wipe
Suggested
Dishwasher safe (top rack) - easy cleanup, also rinses clean by hand in seconds
✕
No "compatible with" or material-safety language
Critical
Alexa for Shopping answers product-fit and material questions only when listings explicitly mention them. Add: "Food-grade 304 stainless steel" and one line about ginger/garlic compatibility.
!
Bullet 1 too keyword-stuffed for conversational AI
Important
Bullet starts with 7 keywords back-to-back. Alexa for Shopping down-weights keyword stuffing. Rewrite as natural-language sentence - keep keywords inside, but phrased the way a human would describe the product.
✓
Brand name placement passes Alexa for Shopping check
Brand appears in title position 1 with proper capitalization. No issues.
WHO
8/10
WHAT
6/10
WHEN
3/10
WHY
5/10
✕
WHEN dimension severely under-mapped
Critical
COSMO Knowledge Graph maps products to time-of-use queries. Your listing never says when this product is used (cooking dinner, prepping holiday meals, hosting). 3/10 score is the lowest among top 20 competitors in your category.
Add
"Speeds up everyday cooking and Sunday meal prep" - adds 2 time anchors COSMO can index
!
WHAT entity coverage incomplete
Important
You mention "garlic" and "ginger" but miss "shallots", "ginger root", "fresh herbs" - common COSMO-mapped entities for crusher tools. Add 2-3 in bullet 4.
✓
WHO mapping strong
Audience signals (home cook, professional chef, kitchen enthusiast) appear in 4 places. COSMO has clear persona match.
Bytes Used
238/249
Duplicates
4
Stop Words
3
Long-Tail
12
Backend keyword usage
238 of 249 bytes used. Removing 4 duplicates frees 44 bytes for high-value long-tail.
Duplicates to remove
All 4 already appear in your title - Amazon ignores backend duplicates.
Suggested additions (55 bytes available)
✕
A+ Content has 0/7 alt-texts populated
Critical
Visual Label Tagging is a 2026 ranking factor. Amazon's image classifier reads alt-text to understand A+ images. Empty alt-text = no signal. Competitors in top 10 have 6-7 alt-texts each.
Recommended alt-texts
Image 1: Hand pressing garlic with stainless steel garlic press over white plate
Image 2: Close-up of soft ergonomic grip handle with garlic press in action
Image 3: Garlic press disassembled showing dishwasher-safe stainless steel parts
Image 4: Comparison: minced garlic vs hand-chopped showing fine paste consistency
Image 5: Press used on ginger root showing versatility for multiple ingredients
High Risk - 3 issues need fixing
✕
Title is 100 characters - over Amazon's 75-character limit
Critical
Since Jul 27, 2026 Amazon caps titles at 75 characters including spaces (all categories except Media). Over-limit listings are not suppressed, but Amazon is gradually replacing their titles with its own AI-shortened version (brand owners get 14 days to review it), and Item Highlights is shown only when the title is 75 characters or fewer. Trim the title and move the overflow keywords into Item Highlights.
✕
Main image: product fills 62% of frame
Critical
Amazon style guide requires product to fill at least 85% of the main image frame. Listings below this threshold are flagged during periodic enforcement sweeps. Recrop and re-upload to be safe.
!
Bullet 2 contains "100%" - restricted modifier
Important
"100% rust-proof" appears in bullet 2. Amazon flags absolute claims without substantiation in some categories. Replace with "rust-resistant" or "corrosion-resistant".
✓
No restricted keywords found
No medical, FDA, or trademark-restricted terms detected.
New claims to confirm (8)Exact · counted by code
Not in your listing — confirm before publishing. These numbers and claim words appear in the rewrite but nowhere in the seller's text, so keep each one only if it is true for the product. They are highlighted below. Other wording (for example "worldwide") is not checked, so read the rewrite too.
- Suggested Title: Dishwasher Safe
- Bullet 1: 2 seconds
- Bullet 2: Food-grade 304 corrosion-resistant dishwasher safe 5 seconds
- Bullet 3: 5-10 minutes
Suggested Title (69 / 75 chars · Alexa for Shopping + COSMO optimized)
Brand Garlic Press & Ginger Mincer - Stainless Steel, Dishwasher Safe
Item Highlights (110 / 125 chars · overflow keywords moved out of the title)
Soft silicone grip, no peeling needed, easy-clean crusher, for shallots and fresh herbs, home and pro kitchens
Bullet 1
EFFORTLESS PRESSING: Crush a whole clove in 2 seconds with the soft silicone grip - no aching wrists. Skin separates automatically, so peeling is optional. Works on garlic, ginger root, shallots and small herbs.
Bullet 2
BUILT FOR EVERYDAY USE: Food-grade 304 stainless steel chamber - corrosion-resistant, dishwasher safe (top rack). Hand-rinses clean in 5 seconds with the included scraper.
Bullet 3
FOR HOME COOKS & PROS: Speeds up everyday cooking and Sunday meal prep - saves 5-10 minutes vs. mincing by hand. Used in restaurant prep stations and home kitchens worldwide.
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